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In today's fast-paced world, small and medium-sized businesses face unique challenges. Competing with larger companies often feels like an uphill battle. But what if I told you there is a powerful tool that can level the playing field? That tool is digital marketing. It opens doors to new customers, builds brand awareness, and drives sales - all without breaking the bank. Let’s explore how digital marketing strategies India can empower MSMEs to thrive in this competitive land

Every year on 3rd December , the world celebrates the International Day of Persons with Disabilities (IDPD) —a day dedicated to inclusivity, equal opportunity, and the unshakeable spirit of millions who rise beyond physical limitations. But for us at MarkonDiGi , this day is more than just a global observance. It is personal. It is emotional. It is the story of our foundation itself. Because MarkonDiGi was not built inside a corporate boardroom. It was built inside a wheelcha

India has always been a land of passionate fans—be it for movies, cricket, influencers, TV shows, music, or even brands. When Indians love something, they turn it into a movement. This unique cultural behaviour has opened the door to one of the most powerful branding tools of the decade: Fandom Marketing. In 2026, brands are no longer growing because of ads alone… they are growing because of communities. And these communities are built through shared love, shared identities,

In the ever-changing world of digital marketing, 2026 is shaping up to be a year of innovation, personalization, and smarter automation. For MSMEs (Micro, Small, and Medium Enterprises), this evolution presents a golden opportunity to grow faster — but only if they stay ahead of the curve. The digital space is no longer just about presence; it’s about performance, personality, and precision. Let’s explore the top digital marketing trends for 2026 that every MSME should pay at

In today’s fast-paced world, growing a business without a strong online presence feels like trying to catch the wind. We all want to reach more customers, build trust, and increase sales. But how do we do that effectively? The answer lies in smart, targeted digital marketing strategies. These strategies are not just buzzwords; they are practical tools that can transform your business from a local player to a recognized brand. Understanding the Power of Digital Marketing Strat

In today’s fast-paced world, growing a business online is no longer optional. It’s essential. But where do you start? What really matters when you want to build a strong online presence? I’ve found that understanding the essential elements of digital marketing fundamentals is the key to success. It’s not just about being online; it’s about being smart, strategic, and consistent. When I first started exploring this field, I was overwhelmed by the sheer number of tools, platfo

Vedant Kamble - Digital Marketer, Business Consultant and Entrepreneur “Muscular Dystrophy did not only weaken my muscles — it took away...

Hey there! I'm Vedant, the founder of MarkonDiGi (formerly, VJK Advertising Agency). This case study is about one of our clients, JiGi...

Digital marketing is the use of websites, apps, mobile devices, social media, search engines, and other digital means to promote and sell...

BoAt has swiftly sailed to become the second-largest wearables brand globally, trailing only behind Apple, within a mere span of seven...